In April we launched in-game advertising with Google and in July, we launched in-game transactions with Paypal. Today, we’re proud to announce the launch of a premium campaign with Procter & Gamble and Herbal Essences inside our Geo Challenge game in the UK.
We’re big believers in a game play model where the core of the game play is free and players can choose to pay for enhanced game play or by engaging with ads in the game. In addition to our in-game video ad model, we’ve today teamed up with Herbal Essences to provide an entirely new game mode in Geo Challenge, called ‘The Great Escape Edition’ – giving something fresh to our players and a fun way to communicate the new Herbal Essences range from Procter and Gamble.
We hope you’ll like it! Those of you in the UK can try Geo Challenge ‘The Great Escape Edition’ by clicking here. Everyone else can check out the video above.
Let us know what you think – we’d love to hear your thoughts on the updated game.
Tags: advertising, facebook, herbal essences, in-game advertising, p&g, playfish, procted & gamble
December 22, 2008 at 1:20 pm |
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December 23, 2008 at 4:48 pm |
I love this game !! & i love herbal essances ! Hats off to these two great companies !! Good Job Guys !! :O)
December 30, 2008 at 2:23 pm |
no yo estudio
December 30, 2008 at 2:24 pm |
yo soi santnderiano?????????? jajajaja
January 2, 2009 at 8:11 pm |
So this is what you use your braincells for kride? games? what a waste!
January 6, 2009 at 2:10 am |
ola comoeta ay
beso ya XAOOOOOOOOOOOOO
January 7, 2009 at 10:35 pm |
hola que tal para todos
January 8, 2009 at 6:56 pm |
Im a fan of playfish
January 8, 2009 at 6:57 pm |
Merry xmas to everyone!!
January 24, 2009 at 3:51 pm |
hello
January 25, 2009 at 7:27 am |
hi hi hi hi
January 25, 2009 at 7:30 am |
hi i my ;lo0lo